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Little Sample Goes a Long Way

Little Sample Goes a Long Way

It’s been said: “If you want people to laugh, don’t tell them you are funny. Tell them a joke.” It’s easy to tell potential customers how great we are, but they are skeptical. Advertising is good, but consumers have seen it before. We are bombarded with advertising all day long. Consumers want to see the product action. They need evidence of your awesomeness. This is where sampling comes in. Allowing consumers to sample your product or … Read entire article »

Filed under: Featured, Marketing

The CSMixer Church

The CSMixer Church

As you probably notice by now on StickySheep.com, we have drawn many analogies between the church and business.  Churches struggle to catch up with marketing.  In fact, it is easy to say that churches “don’t get it”. In some cases, it’s very true. The staff is usually limited on technical knowledge and the latest marketing techniques. However, does that really matter? It’s easy to bash the church for what they are doing wrong, but they are … Read entire article »

Filed under: Crowd